Design Feature Inspires The Toronto Maple Leafs to Success

Location: Toronto, ON
Client: Maple Leaf Sports & Entertainment
Date: Opened 2017

After collaborating with design firm Mackaywong on developing an overall guest experience strategy for the Air Canada Centre (now Scotiabank Arena), the two firms designed an installation to inspire the Toronto Maple Leafs to success.

Across from their dressing room is now a dramatic glowing blue wall that authentically illustrates the names of every player and coach that has ever won the Stanley Cup since 1918. The team’s iconic leaf logo and their inspiring motto “Honour, Pride, Courage” appear to float on polished stainless steel mesh in front of the engraved backdrop.

The installation went live on Opening Night, just in time for an 8-5 victory over the New York Rangers, and was received with much appreciation from the team.